DSJ Tbilisi · Established 2020
Operations partner for digital businesses

Stop losing weeks to operational drag.

When your team should be building product, growing the brand, and closing deals, they shouldn't be writing copy, fixing hosting, or chasing affiliate payouts. We run that layer for you. Marketing, websites, IT, content, administration - executed by specialists, billed by the hour, scaled to your week.

EST. 2020
Established 2020
Operating from Tbilisi, Georgia.
EU + CAUCASUS
International clients
Across the EU and the Caucasus region.
HOURLY · MONTHLY
Hourly engagement model
Transparent monthly billing.
ID 402165599
VAT-registered
Georgian entity, Public Registry filed.
The problem

Growing teams hit the same wall.

When digital businesses scale past their first phase, the bottleneck isn't strategy. It's execution capacity. The work that keeps platforms running, marketing live, and customers responded to - that work doesn't scale by hiring one more person. It scales by structuring the operational layer differently.

Senior people doing junior work

Your developers writing landing page copy. Your marketing lead managing affiliate payouts. Your founder responding to customer chat. Talent expensive, output mediocre.

Hiring loops that don't fit

You don't need a full-time copywriter, hosting admin, and SEO specialist. You need 8 hours of each, every month. Full-time hires don't fit. Freelancers don't deliver consistency.

Operations breaking quietly

Sites going down for hours before someone notices. Affiliate links broken for weeks. Customer enquiries piling up in inboxes nobody owns. Small failures compounding into churn.

Services

We run the operational layer so your team can build the business.

Five domains, one accountable partner, predictable monthly hours.

Digital Marketing

Run campaigns without internal headcount overhead.

Channel operations, paid media maintenance, affiliate program management, lifecycle email, reporting cadence.

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Website Operations

Keep platforms live, current, and responsive.

Hosting administration, content updates, performance, monitoring, third-party integrations.

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IT and Technical Support

Resolve technical issues without spinning up internal IT.

Ticket triage, integrations, on-call response, account access workflows, vendor coordination.

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Content and Communications

Publish on schedule, in your voice.

Editorial calendars, copy production, newsletter operations, customer communications, knowledge bases.

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Administrative Support

Keep operations clean while you focus elsewhere.

Document handling, supplier coordination, scheduling operations, internal recordkeeping.

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All services in detail
Outcomes

What changes after three months with DSJ.

Long-term operational engagements compound. Here's what most clients see by the end of their first quarter with us.

01

Internal time recovered

Senior team capacity returned to product, growth, and revenue work. Typically 40 to 80 hours per month freed across the team, no longer absorbed by routine operational work.

02

Operational continuity

Tasks that used to slip when someone went on holiday or got sick now have systematic coverage. The work happens regardless of who is at their desk.

03

Predictable monthly cost

No surprise hires, no agency project overruns, no freelancer rate negotiations. One contract, one monthly invoice, hours documented, scope adjusted in writing.

04

Documentation discipline

Every billing period closes with documented hours and a written acceptance log. Operations stop being tacit knowledge and start being a record.

Why DSJ

Embedded execution, not advisory.

Most consulting firms write recommendations. We do the work. The distinction matters because operational problems aren't solved by reports - they're solved by hours, executed weekly, against a defined scope.

When we sign an engagement, the conversation immediately becomes specific: which domains, how many hours, what acceptance looks like. Strategy decks have their place. They are not the place we sit.

  • We don't write strategy decks or transformation roadmaps.
  • We don't bill for thinking, only for delivered hours.
  • We don't take engagements where we can't define the work in writing.
In practice

How engagements actually look.

Every engagement is calibrated to the client. The patterns below describe how typical operational mixes evolve in practice, not specific clients but recurring shapes the work tends to take.

Pattern 01

The scaling digital platform

A product that crossed product-market fit but hasn't built an operations org. Founders are still in customer chat at 11pm; senior engineers are writing landing page copy on Friday afternoons.

The engagement starts narrow - one or two domains - and expands as we absorb the recurring work. By month three the team is no longer the bottleneck for routine operations.

Pattern 02

The post-launch e-commerce brand

Storefront is live, traffic is growing, the catalogue keeps drifting out of sync with the warehouse. Marketing is running but reporting is sporadic. Customer escalations leak across three inboxes.

We pick up the weekly cadence: product updates, content production, paid maintenance, customer escalations on a defined SLA. The brand keeps the voice and the calls; we keep the operations clean.

Pattern 03

The international expansion phase

A business that worked in one geography is now opening a second or third. New site versions, new vendor relationships, new market requirements, new languages, new working hours.

We sit in the seam between markets - documentation, vendor coordination, multilingual content operations - so the launch doesn't compound the operational debt of the home market.

Engagement

Three steps from agreement to delivered work.

STEP 01

Service agreement

We define the scope in writing: domains, monthly hours, acceptance criteria, contractor terms. Nothing starts until both sides have signed.

STEP 02

Monthly execution

Specialists work the agreed hours across the agreed domains. You get a single accountable contact and a weekly running log of work in progress.

STEP 03

Acceptance and invoicing

Each billing period closes with a documented hours log and a short written acceptance. Invoicing follows acceptance, never the other way around.

Read the full engagement model
Sectors

Where we operate.

DC

Digital commerce

Subscription products, marketplaces, digital services. Ongoing platform operations, billing flows, customer comms.

EC

E-commerce

Direct-to-consumer brands and storefronts. Catalogue operations, content, paid maintenance, escalations.

OM

Online marketing and content

Editorial properties, affiliate networks, publisher operations. Editorial cadence, partner ops, technical maintenance.

Sectors in detail
Operating principles

How we keep operations clean.

01

Documented scope

Every engagement is anchored to a written description of the work, the hours, and the definition of done. No verbal scope changes.

02

Confidentiality by default

We protect client information by default. Confidentiality is built into every engagement and survives termination.

03

Independent contractor status

We are a structured contractor under Georgian law. Specialists are engaged through DSJ; the client receives one accountable counterparty.

04

Predictable billing

Monthly invoicing on documented hours. No surprise overages, no retainer that quietly grows. Scope changes happen in writing.

Long-term fit

This isn't a quick fix.

Operational layers compound. The engagement we run in month one is rarely the engagement we run in month nine, because the work itself reshapes once it's no longer absorbing the team's attention. New patterns surface. Domains that didn't seem urgent become obvious priorities once the urgent ones are quiet.

That's why we don't sell sprints. A three-week engagement isn't enough time to learn a business, calibrate the work, and start delivering compounding returns. Most of our clients stay with us across multiple quarters, sometimes years, with the scope evolving as their operation evolves.

If you're looking for a one-month rescue, we are probably the wrong partner. If you're looking for a structured operational layer that grows with your business and stays out of your way, that's exactly the work we do.

Common questions

Frequently asked.

How quickly can an engagement start?
Typical onboarding is two to three weeks from first scoping call to first invoiced hours. Service agreement, scope document, account access, and a kickoff meeting bracket the start.
What's the minimum monthly engagement?
We work in monthly hour blocks calibrated to the scope. There is no minimum across the board, but engagements below roughly 40 hours per month tend to under-deliver compounding value. We'll tell you in scoping if it's too small to make sense.
Do you take fixed-price project work?
No. We bill hourly against documented work. Fixed-price projects misalign incentives in operational engagements - either the scope creeps or the work cuts corners. Hours and acceptance keep both sides honest.
Where are the specialists based?
We operate from Tbilisi with a network of specialists across operational hubs. Working hours overlap with the EU and the Caucasus region. Time zones and language coverage are confirmed in scoping.
Do you sign NDAs? Can we own the deliverables?
Yes to both. Mutual NDA is signed before scope work. Deliverables produced under the engagement transfer to the client on acceptance. Specifics live in the service agreement.
Get in touch

Tell us what's eating your operational bandwidth.

We respond to qualified business enquiries within two business days. First conversation is a 30-minute scoping call, no commitment, no proposal pressure.

RESPONSE · 2 BUSINESS DAYS FIRST CALL · 30 MIN NO PROPOSAL PRESSURE